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This report aims to identify expansion opportunities for European companies with in a selected country that promises the best growth and investment potential. After careful analyses, Vietnam emerges as the most appropriate country to study along the information and communication technology sector. It becomes clear that the Vietnamese ICT sector needs experienced partners as its side to develop further. European companies offer the expertise to close existing gaps and boost Vietnam’s ICT industry, particularly with in the enterprises software market.
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International business Entrepreneurship Marketing strategy Brand strategy Competitive advantage Strategy and international business Business development Eu
