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Digital acceleration index: the relationship between firms´ digital maturity and human capital
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Orientador(es)
Resumo(s)
The importance of having the digital means to adapt and survive digital disruption is a ubiquitous factor for firms in the 21st century. The Digital Acceleration Index (DAI)is a Digital Maturity Model developed by Boston Consulting Group (BCG). This project follows its first edition in Portugal, analyzing the results and exploring the relationship between Digital Maturity and gross salary through the lens of a multiple regression model while also providing a framework for analyzing and mapping out digital trends through text analysis.
Descrição
Palavras-chave
Human capital Digital transformation Digital maturity Maturity model Organizational change