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This research aims to investigate the market structure and characteristics of the European management consulting market in the last 10 years. Data is analyzed and condensed to find evidence for common assumptions about the market development. The individual European markets seem to be similar in a few aspects, but do not develop homogeneously. Small and medium sized consultancies continue to account for the largest market share. The Americanization (e.g. the dominance of consultancies with American background) did not advance, but American consultancies remain the most successful players in the top tier.
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Management consulting Homogenization Market concentration Americanization
