Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10362/11793| Título: | Exit strategies of pharmaceutical multinational companies from Portugal and the successful implementation of new Portuguese companies |
| Autor: | Pinheiro, Catarina Quelhas dos Santos da Costa |
| Orientador: | Barros, Pedro Pita |
| Palavras-chave: | Pharmaceutical industry Portuguese SME Exports Contract manufacturing Generics |
| Data de Defesa: | Jan-2014 |
| Editora: | NSBE - UNL |
| Resumo: | In 2001 and 2004, two multinational companies (MNC) of the pharmaceutical industry, respectively Bayer and Janssen, left its manufacture operations in Portugal. From its exit, other two Portuguese small and medium enterprises (SME) were born: Bluepharma and Lusomedicamenta. These companies have been highly successful due to the representativeness of exports, contract-manufacturing and generic production. This report intents to study the exit of the MNC and the implementation of the Portuguese SMEs. |
| Descrição: | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics |
| Peer review: | no |
| URI: | http://hdl.handle.net/10362/11793 |
| Aparece nas colecções: | NSBE: Nova SBE - MA Dissertations |
Ficheiros deste registo:
| Ficheiro | Descrição | Tamanho | Formato | |
|---|---|---|---|---|
| Pinheiro_2014.pdf | 409,06 kB | Adobe PDF | Ver/Abrir |
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