Utilize este identificador para referenciar este registo: http://hdl.handle.net/10362/11793
Título: Exit strategies of Pharmaceutical multinational companies from Portugal and the successful implementation of new Portuguese companies
Autor: Pinheiro, Catarina Quelhas dos Santos da Costa
Orientador: Barros, Pedro Pita
Palavras-chave: Pharmaceutical industry
Portuguese SME
Exports
Contract manufacturing
Generics
Data de Defesa: Jan-2014
Editora: NSBE - UNL
Resumo: In 2001 and 2004, two multinational companies (MNC) of the pharmaceutical industry, respectively Bayer and Janssen, left its manufacture operations in Portugal. From its exit, other two Portuguese small and medium enterprises (SME) were born: Bluepharma and Lusomedicamenta. These companies have been highly successful due to the representativeness of exports, contract-manufacturing and generic production. This report intents to study the exit of the MNC and the implementation of the Portuguese SMEs.
Descrição: A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
Peer review: no
URI: http://hdl.handle.net/10362/11793
Aparece nas colecções:NSBE: Nova SBE - MA Dissertations

Ficheiros deste registo:
Ficheiro Descrição TamanhoFormato 
Pinheiro_2014.pdf409,06 kBAdobe PDFVer/Abrir


FacebookTwitterDeliciousLinkedInDiggGoogle BookmarksMySpace
Formato BibTex MendeleyEndnote Degois 

Todos os registos no repositório estão protegidos por leis de copyright, com todos os direitos reservados.