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A revamped business strategy for the health business segment of Ea: overview on recommendations
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| 1.99 MB | Adobe PDF |
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Europ Assistance is currently facing a decisive moment to diversify its business modelwhich is very reliant on the auto business line. The purpose of this part of thepaper is tooutline how to successfully enrich the firm’s service portfolio in order to respond to thechanging market environment. Anextensive literature review, a broad range of interviews with all relevant external and internal stakeholders as well as a global industry benchmarking had been conducted to identify the market needs and potential solutions.
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Health Assistance Innovation Telemedicine