A carregar...
Publicação
Alphabet-fitbit acquisition: cannot build it? just buy it.
| Nome: | Descrição: | Tamanho: | Formato: | |
|---|---|---|---|---|
| 2.2 MB | Adobe PDF |
Autores
Orientador(es)
Resumo(s)
This business case focuses on the M&A process and all the topics that come along with it, by analysing from a practical point of view the acquisition of the wearables high-tech company FitbitInc.by the tech giant AlphabetInc. Such case has the aim to provide in particular a deep understanding of this acquisition, and more in generalabout all the considerations that have to be made in M&As within the technology sector, anditprovides an overview under a strategic, financial, and methodological point of view.
Descrição
Palavras-chave
Merger & acquisition Synergies Smartwatch