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Empowering organizational feedback with artificial intelligence: business model validation and future opportunities of a qualitative analysis platform

datacite.subject.fosCiências Sociais::Economia e Gestãopt_PT
dc.contributor.advisorAguiar, Hugo Menino
dc.contributor.authorNagel, Christian Max Heinreich
dc.date.accessioned2025-03-26T12:43:48Z
dc.date.available2025-03-26T12:43:48Z
dc.date.issued2024-01-19
dc.date.submitted2023-12-19
dc.description.abstractThis thesis explores the integration of Large Language Models (LLMs) in Human Resources to improve employee feedback processes. It examines challenges in analyzing qualitative feedback in large organizations and proposes Thrivio, an AI-driven Minimum Viable Product (MVP), as a solution. The research combines a comprehensive literature review, mixed methods empirical research, and the development and testing of Thrivio. Focusing on enhancing HR decision-making through AI analytics, the thesis presents a novel bottom-up approach to employee feedback, culminating in a market strategy and future roadmap for Thrivio, thereby contributing to the field of impact entrepreneurship and innovation.pt_PT
dc.identifier.tid203902270pt_PT
dc.identifier.urihttp://hdl.handle.net/10362/181382
dc.language.isoengpt_PT
dc.relationUID/ECO/00124/2013pt_PT
dc.subjectArtificial intelligencept_PT
dc.subjectHuman resourcespt_PT
dc.subjectSentiment analysispt_PT
dc.subjectLarge language modelspt_PT
dc.subjectSaaspt_PT
dc.subjectBusiness modelpt_PT
dc.subjectBusiness developmentpt_PT
dc.subjectGrowthpt_PT
dc.subjectMvp testingpt_PT
dc.subjectMarket analysispt_PT
dc.subjectCustomer needspt_PT
dc.titleEmpowering organizational feedback with artificial intelligence: business model validation and future opportunities of a qualitative analysis platformpt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Master’s degree in Impact Entrepreneurship and Innovation from the Nova School of Business and Economicspt_PT

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