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Exploring ARM Computers and Consumer Adoption Intention: Studying the New Technological Shift in Computing

datacite.subject.fosCiências Naturais::Ciências da Computação e da Informaçãopt_PT
dc.contributor.advisorBaptista, Gonçalo da Costa Aleixo Monteiro Melhorado
dc.contributor.authorAlmeida, Pedro Miguel Pereira de
dc.date.accessioned2025-11-06T15:48:22Z
dc.date.embargo2028-10-27
dc.date.issued2025-10-27
dc.descriptionDissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Information Systems Managementpt_PT
dc.description.abstractThe growing demand for portable and energy-efficient devices, combined with rising environmental awareness and advances in AI, is reshaping the worldwide computing landscape. While x86 architectures have traditionally dominated desktop computers, laptops and high-performance systems, ARM processors have been widely used in mobile phones, tablets, and other low-power devices. Yet, recently, ARM-based computers have emerged as a strong alternative to x86, with their modular design, low power consumption, and improving performance making them suitable for both consumer and enterprise applications. The transition by one of the major manufacturers to ARM-based chips in personal computers has demonstrated their potential to rival x86 performance while maintaining greater energy efficiency. However, the factors driving consumer adoption of ARM computers, along with their benefits and challenges compared to x86 in the consumer market, remain largely underexplored. To fill this gap, our study introduces an innovative theoretical model based on UTAUT2 and extended with variables from DOI, TPB, and ELM. A mixed-method approach was used to support our work. Expert interviews contributed directly to developing the model, questionnaire data was gathered from 250 users with different levels of ARM experience, and PLS-SEM was applied to test the model. The analysis revealed that performance expectancy, price value, and perceived product innovativeness are the strongest predictors of behavioral intention, which in turn influences actual use. Compatibility was found to significantly influence both performance expectancy and price value, while efficiency influenced price value. Perceived product innovativeness positively shaped social influence, and environmental concern significantly influenced use behavior. Experts highlighted ARM’s advantages in energy efficiency, flexibility, cost-effectiveness, and suitability for AI applications. Software compatibility and reliance on decisions made by manufacturers and software companies are identified as main challenges to overcome in the market. These findings offer a detailed understanding of consumer behavior toward ARM-based computers, extending existing technology adoption models to a new hardware context, and identifies their benefits and challenges. By integrating both technical and nontechnical user perceptions, the study also provides actionable insights for manufacturers, software companies, marketers, and retailers.pt_PT
dc.identifier.tid204071682
dc.identifier.urihttp://hdl.handle.net/10362/190208
dc.language.isoengpt_PT
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectARMpt_PT
dc.subjectx86pt_PT
dc.subjectTechnology adoptionpt_PT
dc.subjectUTAUT2pt_PT
dc.subjectRISCpt_PT
dc.subjectCISCpt_PT
dc.subjectComputingpt_PT
dc.subjectSDG 7 - Affordable and clean energypt_PT
dc.subjectSDG 9 - Industry, innovation and infrastructurept_PT
dc.subjectSDG 12 - Responsible production and consumptionpt_PT
dc.subjectSDG 13 - Climate actionpt_PT
dc.titleExploring ARM Computers and Consumer Adoption Intention: Studying the New Technological Shift in Computingpt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.embargofctThis dissertation was submitted to a scientific journal and is awaiting publication.pt_PT
rcaap.rightsembargoedAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameMestrado em Gestão de Informação, especialização em Gestão de Sistemas de Informaçãopt_PT

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