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The current state of sustainability reporting: opportunities and challenges for consultancy companies. Overcoming marketing challenges through business models

datacite.subject.fosCiências Sociais::Economia e Gestãopt_PT
dc.contributor.advisorOliveira, Vitorino Mello
dc.contributor.advisorTraça, Daniel
dc.contributor.advisorPortas, Paulo
dc.contributor.authorMoreira, Beatriz
dc.date.accessioned2023-12-15T16:15:37Z
dc.date.available2023-12-15T16:15:37Z
dc.date.issued2023-01-26
dc.date.submitted2023-01-26
dc.description.abstractNon-Financial reporting is undoubtedly becoming an increasingly prevalent practice in modern society in order to ensure transparency concerning an organization's contributions to sustainable development. The case study covers the first steps of The Company implementing a non-financial reporting software that aims to integrate “sustainability” into the enterprise’s business strategy to keep up with increasingly demanding sustainability regulations and the challenges they faced during that process. Afterward, in the individual teaching note, these challenges are explored solution wise. Finally, in the project evaluation report, it is discussed the opportunity of implementing that software in the Portuguese market and it is provided recommendations in order for them to thrive.pt_PT
dc.identifier.tid203317742pt_PT
dc.identifier.urihttp://hdl.handle.net/10362/161318
dc.language.isoengpt_PT
dc.subjectSustainability reportingpt_PT
dc.subjectNon-financial information disclosurept_PT
dc.subjectConsultingpt_PT
dc.subjectBrand awarenesspt_PT
dc.subjectSustainabilitypt_PT
dc.subjectBrand ideapt_PT
dc.subjectBusiness modelpt_PT
dc.titleThe current state of sustainability reporting: opportunities and challenges for consultancy companies. Overcoming marketing challenges through business modelspt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameA Work Project presented as part of the requirements for the Award of a Master’s degree in Impact Entrepreneurship and Innovation from the Nova School of Business and Economics.pt_PT

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