Publicação
Gallo: brand launch in Hungary, evaluating the potential geographic expansion to this market
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Velosa, Jorge | |
| dc.contributor.advisor | Lourenço, Carolina | |
| dc.contributor.author | Marques, Mariana Matoso Carrasco Portela | |
| dc.date.accessioned | 2020-11-11T14:17:49Z | |
| dc.date.available | 2025-01-06T01:30:37Z | |
| dc.date.issued | 2020-01-24 | |
| dc.date.submitted | 2020-01-06 | |
| dc.identifier.tid | 202495604 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/106931 | |
| dc.language.iso | eng | pt_PT |
| dc.subject | Marketing | pt_PT |
| dc.title | Gallo: brand launch in Hungary, evaluating the potential geographic expansion to this market | pt_PT |
| dc.title.alternative | pricing strategy for Gallo in Hungary | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics | pt_PT |
Ficheiros
Principais
1 - 1 de 1
A carregar...
- Nome:
- Marketing_Lab_with_Gallo_Worldwide_-_Pricing_Strategy_for_Gallo_in_Hungary.pdf
- Tamanho:
- 404.35 KB
- Formato:
- Adobe Portable Document Format