Publicação
What are the Key Opportunities and Barriers for the Development, Adoption, and Scaling of Artificial Intelligence-based Second Opinion Platforms in the German Orthopedic sector? A case study of Doc Robin – comparative analysis of organisational expectations and external stakeholder perceptions
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | |
| dc.contributor.advisor | Castro, João | |
| dc.contributor.author | Michalski, Jacob Maximilian | |
| dc.date.accessioned | 2026-04-28T10:58:51Z | |
| dc.date.available | 2026-04-28T10:58:51Z | |
| dc.date.issued | 2026-01-28 | |
| dc.date.submitted | 2025-12-17 | |
| dc.description.abstract | This thesis analyzes the opportunities and barriers for the development, adoption, and scaling of AI-based Second Opinion platforms in German orthopedics, using DocRobin as a case study. Building on a mixed-methods approach, combining expert interviews, a patient survey, and business model analysis, the study examines technological, regulatory, economic, and stakeholder-related factors. The results reveal strong system-level efficiency and cost-saving potential, alongside significant challenges related to physician acceptance, dependencies and regulation. The findings provide strategic implications for digital health startups operating in highly regulated healthcare markets. | eng |
| dc.identifier.tid | 204238730 | |
| dc.identifier.uri | http://hdl.handle.net/10362/202634 | |
| dc.language.iso | eng | |
| dc.relation | UID/00124/2025 | |
| dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | |
| dc.subject | Innovation | |
| dc.subject | Digitalization | |
| dc.subject | AI | |
| dc.subject | Second-opinion | |
| dc.subject | Startup | |
| dc.subject | Healthcare | |
| dc.subject | Financing | |
| dc.subject | Value creation | |
| dc.subject | Expansion | |
| dc.subject | Digital transformation | |
| dc.subject | Technology | |
| dc.subject | Business model | |
| dc.title | What are the Key Opportunities and Barriers for the Development, Adoption, and Scaling of Artificial Intelligence-based Second Opinion Platforms in the German Orthopedic sector? A case study of Doc Robin – comparative analysis of organisational expectations and external stakeholder perceptions | eng |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Master’s degree in Management from the Nova School of Business and Economics |