Publicação
Meal kit delivery as a strategic business model: a comprehensive examination of key strengths and vulnerabilities for sustainable growth and success
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Okhmatovskiy, Ilya | |
| dc.contributor.author | Köse, Erden Caglar | |
| dc.date.accessioned | 2024-09-10T09:16:32Z | |
| dc.date.available | 2024-09-10T09:16:32Z | |
| dc.date.issued | 2023-06-02 | |
| dc.date.submitted | 2023-05-17 | |
| dc.description.abstract | This paper examines the food delivery industry, exploring its evolution alongside prevailing business models. The primary emphasis is placed on the meal kit delivery model, thoroughly analyzing its functionality, and exploring the advantages and vulnerabilities meal kit providers face. The study utilizes literature reviews, framework analyses, and expert interviews for a comprehensive understanding. The research highlights the benefits meal kit delivery offers to customers and the environment yet emphasizes the necessity for continuous innovation to remain competitive. Ultimately, this work project aims to determine innovation potential for the business model. | pt_PT |
| dc.identifier.tid | 203366115 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/171448 | |
| dc.language.iso | eng | pt_PT |
| dc.relation | UID/ECO/00124/2013 | pt_PT |
| dc.subject | Meal kit delivery | pt_PT |
| dc.subject | Business model innovation | pt_PT |
| dc.subject | Hellofresh | pt_PT |
| dc.subject | Food delivery industry | pt_PT |
| dc.title | Meal kit delivery as a strategic business model: a comprehensive examination of key strengths and vulnerabilities for sustainable growth and success | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Master’s degree in Management from the Nova School of Business and Economics. | pt_PT |