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Application of behavioral science and nudging in public areas: a field study on the reduction of vandalism in elevators

2022-01-20Dissertação de mestrado Acesso aberto
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datacite.subject.fosCiências Sociais::Economia e Gestãopt_PT
dc.contributor.advisorMartinez, Luis Manuel da Silva Pereira Fructuoso
dc.contributor.advisorGonçalves, Diogo
dc.contributor.authorFeick, Alexia Lavinia
dc.date.accessioned2022-05-30T09:14:14Z
dc.date.available2022-05-30T09:14:14Z
dc.date.issued2022-01-20
dc.date.submitted2021-12-17
dc.description.abstractThe purpose of this study was to find out whether a reduction of vandalism in elevators can be achieved by applying visual stimuli as part of a nudging approach. In the course of an experimental field study, three different nudging concepts as well as a control group were observed in 120 social housing elevators in Lisbon. The study then assessed whether and to what degree the occurrence of vandalism in these elevators had changed at two different temporal measurement points. The results do not indicate a significant reduction of vandalism as a result of the nudges. However, it can be concluded that visual stimuli nudges should be developed according to the situation and the target group as well as validated in the course of a long-term field study. Nevertheless, the findings of this study once again demonstrate that nudges indeed represent a promising and cost-effective alternative to hard regulations in combating vandalism in public areas.pt_PT
dc.identifier.tid202974480pt_PT
dc.identifier.urihttp://hdl.handle.net/10362/138958
dc.language.isoengpt_PT
dc.relationNova School of Business and Economics
dc.subjectDecision makingpt_PT
dc.subjectPublic policypt_PT
dc.subjectBehavioral sciencept_PT
dc.subjectNudgingpt_PT
dc.subjectVandalismpt_PT
dc.subjectVisual stimulipt_PT
dc.titleApplication of behavioral science and nudging in public areas: a field study on the reduction of vandalism in elevatorspt_PT
dc.typemaster thesis
dspace.entity.typePublication
oaire.awardNumberUID/ECO/00124/2013
oaire.awardTitleNova School of Business and Economics
oaire.awardURIinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FECO%2F00124%2F2013/PT
oaire.fundingStream6817 - DCRRNI ID
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.nameFundação para a Ciência e a Tecnologia
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
relation.isProjectOfPublication644a3f4f-817b-4d0d-aba6-f98cdca28bc7
relation.isProjectOfPublication.latestForDiscovery644a3f4f-817b-4d0d-aba6-f98cdca28bc7
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economicspt_PT

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NSBE - MA Dissertations