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Pestana expansion plan: hotel investment opportunities
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This thesis strives to analyse the feasibility of investing in two new hotels: one in London and one in Porto Santo. The work is done in partnership with Pestana Hotel Group, therefore projections take into account their high quality standards. Profitability projections reflect the tourism market in Porto Santo and the relationship between Brexit and tourism in UK. Discounted cash flows for a 10-year project are analysed as well as the terminal value. It follows that the new hotels in London and Porto Santo may be good investments, although in Porto Santo will take more than 10 years to become profitable.
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Hotel industry Tourism projections London tourism Porto Santo tourism