Publicação
How to promote and enhance communication between a big retailer's after-sales department and its suppliers
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Carvalho, José Crespo de | |
| dc.contributor.author | Fonseca, Frederico Rodrigues Novais da | |
| dc.date.accessioned | 2015-10-06T08:41:41Z | |
| dc.date.available | 2017-01-30T01:30:09Z | |
| dc.date.issued | 2015-01 | |
| dc.description.abstract | W is the biggest electronic goods retailer in Portugal accounting with almost fifty percent of market share in its area. During the last years, many small W suppliers had to close their doors, and many others are in huge troubles. Among the reason for this situation, the huge bargaining power of W in the relationship seems crucial. The focus of the directed research will be in the after sales department where I did an internship from September 2014 to January 2015. | pt_PT |
| dc.identifier.tid | 201474247 | |
| dc.identifier.uri | http://hdl.handle.net/10362/15522 | |
| dc.language.iso | eng | pt_PT |
| dc.title | How to promote and enhance communication between a big retailer's after-sales department and its suppliers | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | embargoedAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics | pt_PT |