Publicação
Future strategies for shopping center investors & developers in Germany how to compete with e-commerce
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Martinez, Luis Manuel da Silva Pereira Fructuoso | |
| dc.contributor.advisor | Hennig, Kerstin | |
| dc.contributor.author | Back, Nicolas | |
| dc.date.accessioned | 2020-02-06T16:31:26Z | |
| dc.date.available | 2022-09-11T00:30:51Z | |
| dc.date.issued | 2019-09-20 | |
| dc.description.abstract | Due to digitalization, real estate has been undergoing a profound transformation in recent years. Following the emergence of e-commerce, the need for a physical representation of retailers is in question. This has implications for retail real estate properties such as shopping centers. One central success factor of shopping centers is the offer towards the consumer – commonly referred to as the tenant mix. This thesis examines potential implications of e-commerce on the tenant mix of shopping centers. A qualitative research strategy has been applied, and interviews have been conducted with shopping center stakeholders such as investors, developers and center managers. Overall findings indicate that the share of e-commerce resistant tenants and the inclusion of other usage categories (e.g., hotel, office) in shopping centers will increase. Second, tenant selection criteria such as the omnichannel capabilities of tenants and the ability to provide experiences within the store gain significance. Third, central stakeholders believe that the relationship with the tenants must be more transparent and that the current market environment requires the exchange of more data between tenants and stakeholders. Finally, critical views on the future viability of shopping centers are also presented. | pt_PT |
| dc.identifier.tid | 202417964 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/92320 | |
| dc.language.iso | eng | pt_PT |
| dc.subject | Shopping center | pt_PT |
| dc.subject | Tenant mix | pt_PT |
| dc.subject | E-commerce | pt_PT |
| dc.subject | Comercialreal estate | pt_PT |
| dc.title | Future strategies for shopping center investors & developers in Germany how to compete with e-commerce | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.name | Gestão | pt_PT |