Publicação
An investigation into the Interplay between platform strategy and business model innovation
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Costa, Afonso Almeida | |
| dc.contributor.author | Vogel, Carina Marie | |
| dc.date.accessioned | 2022-08-24T13:57:07Z | |
| dc.date.available | 2024-12-17T01:31:32Z | |
| dc.date.issued | 2022-01-18 | |
| dc.date.submitted | 2021-12-17 | |
| dc.description.abstract | The common part covers innovation at digital payments market leader PayPal. Confronted with new threats and opportunities in the dynamic market, students analyze the situation with a comprehensive framework to reach the conclusion that business model innovation is the best option. This individual paper formulates the theoretical foundation for future research on the strategic importance of business model innovation for platform strategy. Examining two popular platform strategies, pricing and openness, through the lens of business model innovation disclosed new implications. Changes to the business model in all key dimensions impact design and structure of the ecosystem, and there fore, platform strategies. | pt_PT |
| dc.identifier.tid | 203050169 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/143246 | |
| dc.language.iso | eng | pt_PT |
| dc.relation | Nova School of Business and Economics | |
| dc.subject | Digital platforms | pt_PT |
| dc.subject | Business model | pt_PT |
| dc.subject | Platform strategy | pt_PT |
| dc.subject | Business model innovation contingency | pt_PT |
| dc.title | An investigation into the Interplay between platform strategy and business model innovation | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| oaire.awardNumber | UID/ECO/00124/2013 | |
| oaire.awardTitle | Nova School of Business and Economics | |
| oaire.awardURI | info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FECO%2F00124%2F2013/PT | |
| oaire.fundingStream | 6817 - DCRRNI ID | |
| project.funder.identifier | http://doi.org/10.13039/501100001871 | |
| project.funder.name | Fundação para a Ciência e a Tecnologia | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| relation.isProjectOfPublication | 644a3f4f-817b-4d0d-aba6-f98cdca28bc7 | |
| relation.isProjectOfPublication.latestForDiscovery | 644a3f4f-817b-4d0d-aba6-f98cdca28bc7 | |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Masters Double Degree in Management and International Business from the NOVA – School of Business and Economics and Maastricht University Faculty of Economics and Business Administration | pt_PT |