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Derivation of a business plan from the key problems of German self-occupying owners in energetic renovation

datacite.subject.fosCiências Sociais::Economia e Gestãopt_PT
dc.contributor.advisorZejnilovic, Leid
dc.contributor.advisorMestrinho, Lénia
dc.contributor.authorLöbbert, Henning
dc.date.accessioned2025-02-25T14:49:16Z
dc.date.available2025-02-25T14:49:16Z
dc.date.issued2024-01-29
dc.date.submitted2023-12-10
dc.description.abstractThis thesis examines the challenges German homeowners face in retrofitting their homes and seeks to develop a business plan to effectively address these challenges. As the current renovation rate in Germany is insufficient to meet climate targets, understanding homeowners’ barriers is crucial. The research revolves around two primary questions: first, identifying the key challenges for self-occupying and rental owners in the context of energy retrofitting, and second, exploring how a start-up can innovatively and profitably tackle these challenges. Key findings reveal significant knowledge gaps and financial concerns among homeowners. In response, “rehome” is introduced, a software startup providing digital renovation guidance and tools.pt_PT
dc.identifier.tid203867114pt_PT
dc.identifier.urihttp://hdl.handle.net/10362/179772
dc.language.isoengpt_PT
dc.relationUID/ECO/00124/2013pt_PT
dc.subjectBusiness planpt_PT
dc.subjectKey problemspt_PT
dc.subjectGermanypt_PT
dc.subjectSelf-occupying ownerspt_PT
dc.subjectEnergetic renovationpt_PT
dc.titleDerivation of a business plan from the key problems of German self-occupying owners in energetic renovationpt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Master’s degree in Impact Entrepreneurship from the Nova School of Business and Economicspt_PT

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