Publicação
Strategic business models in the online food delivery industry in Europe - in-depth analysis of the hybrid delivery model
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Okhmatovskiy, Ilya | |
| dc.contributor.author | Filipe, Juliana Nicolau | |
| dc.date.accessioned | 2025-07-31T09:59:44Z | |
| dc.date.available | 2025-07-31T09:59:44Z | |
| dc.date.issued | 2025-01-14 | |
| dc.date.submitted | 2024-12-17 | |
| dc.description.abstract | This research provides an overview of the food delivery industry, focusing on the key traits of traditional and contemporary business models. The thesis includes an in-depth analysis of the Hybrid Delivery Model, which exists within the OGD field and leverages the advantages of Brick and-Mortar establishments along with the flexibility of Pure-Play Online platforms. Additionally, it assesses both strengths and weaknesses. The paper proposes strategic recommendations to tackle current challenges and leverage opportunities in the OGD sector, specifically examining how hybrid business models can successfully merge various elements to improve customer experience, operational efficiency, and ultimately, profitability. | pt_PT |
| dc.identifier.tid | 203959566 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/185793 | |
| dc.language.iso | eng | pt_PT |
| dc.relation | UID/ECO/00124/2013 | pt_PT |
| dc.subject | Strategic business models | pt_PT |
| dc.subject | Online food delivery | pt_PT |
| dc.subject | Online grocery delivery | pt_PT |
| dc.subject | Hybrid delivery model | pt_PT |
| dc.subject | Strategic recommendations | pt_PT |
| dc.title | Strategic business models in the online food delivery industry in Europe - in-depth analysis of the hybrid delivery model | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.name | Work Project, presented as part of the requirements for the Award of a Master’s degree in Management from the Nova School of Business and Economics | pt_PT |