Publicação
Macau´s hospitality sector: planning a response to a pandemic - the case of integrated casino resorts: the Parisian Macao
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Martinez, Luis Manuel da Silva Pereira Fructuoso | |
| dc.contributor.advisor | Harrison, Andrew | |
| dc.contributor.author | Salgado, Ana Catarina da Costa | |
| dc.date.accessioned | 2022-10-18T13:15:20Z | |
| dc.date.available | 2022-10-18T13:15:20Z | |
| dc.date.issued | 2022-01-19 | |
| dc.date.submitted | 2021-12-17 | |
| dc.description.abstract | This consulting project aims to strategize the best response plan for Macau’s hospitality industry players to activate in a pandemic crisis similar to Covid-19. As such, the industry is segmented in three, according to hotel’s business models. For the Integrated Casino Resorts segment, data from The Parisian Macao, representative hotel, is analyzed qualitative ly and quantitively through Scenario Planning and Analysis that comprise three hypothesis–Operating normally, Joining the government designated hotels quarantine list and Joining the optional hotels quarantine list. The study suggests that in a pandemic crisis similar to Covid-19, Integrated Casino Resorts, such asThe Parisian Macao, should join the optional quarantine list. | pt_PT |
| dc.identifier.tid | 203063813 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/144805 | |
| dc.language.iso | eng | pt_PT |
| dc.relation | Nova School of Business and Economics | |
| dc.subject | Strategy and international business | pt_PT |
| dc.subject | Scenario planning | pt_PT |
| dc.subject | Marketing planning | pt_PT |
| dc.subject | Scenario analysis | pt_PT |
| dc.subject | Strategy consulting | pt_PT |
| dc.subject | Proactive crisis management | pt_PT |
| dc.title | Macau´s hospitality sector: planning a response to a pandemic - the case of integrated casino resorts: the Parisian Macao | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| oaire.awardNumber | UID/ECO/00124/2013 | |
| oaire.awardTitle | Nova School of Business and Economics | |
| oaire.awardURI | info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FECO%2F00124%2F2013/PT | |
| oaire.fundingStream | 6817 - DCRRNI ID | |
| project.funder.identifier | http://doi.org/10.13039/501100001871 | |
| project.funder.name | Fundação para a Ciência e a Tecnologia | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| relation.isProjectOfPublication | 644a3f4f-817b-4d0d-aba6-f98cdca28bc7 | |
| relation.isProjectOfPublication.latestForDiscovery | 644a3f4f-817b-4d0d-aba6-f98cdca28bc7 | |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics | pt_PT |
