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Valuing the swoosh - assessing Nike long term potencial

datacite.subject.fosCiências Sociais::Economia e Gestãopt_PT
dc.contributor.advisorAndré, Rosário
dc.contributor.authorSantos, Diogo Filipe Martins dos
dc.date.accessioned2025-09-08T12:33:52Z
dc.date.embargo2026-12-21
dc.date.issued2025-01-20
dc.date.submitted2024-12-17
dc.description.abstractThe purpose of this paper is to provide an in-depth analysis of Nike, with a focus on the geographic performance of each operational region and a detailed evaluation of its distribution channels. Additionally, the paper includes a detailed forecast of Nike's revenues and costs, based on market trends and the company's current market share. To determine the Enterprise Value and, consequently, the Fair Price of the company, a Discounted Cash Flow (DCF) analysis was conducted using a meticulous discount rate and a detailed cash flow projection extending through 2034. In addition, a Muitlple Valuation was conducted, and an investment recommendation was provided for investors.pt_PT
dc.identifier.tid203960963pt_PT
dc.identifier.urihttp://hdl.handle.net/10362/187657
dc.language.isoengpt_PT
dc.relationUID/ECO/00124/2013pt_PT
dc.subjectFinancial analysispt_PT
dc.subjectSportwearpt_PT
dc.subjectNikept_PT
dc.subjectValuationpt_PT
dc.titleValuing the swoosh - assessing Nike long term potencialpt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsembargoedAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Master Degree Finance the NOVA – School of Business and Economicspt_PT

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