Publicação
Internationalization of PY: in-depth analysis of Sweden and LR on international market selection strategies for small firms
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Delgado, João Pedro | |
| dc.contributor.author | Sousa, João Pedro Brazete de | |
| dc.date.accessioned | 2022-06-01T16:42:20Z | |
| dc.date.available | 2022-06-01T16:42:20Z | |
| dc.date.issued | 2022-01-19 | |
| dc.date.submitted | 2021-12-17 | |
| dc.description.abstract | PY is a Portuguese SME operating in the maritime industry delivering ship parts and equipment as well as services. As the basis for decision-making, an analysis of five potential countries was carried out using both macro and industry-specific factors. Finally, a marketing plan and financial forecasts for the project were conducted and adapted to Singapore, the country chosen as the best target. The present information complements the report with a literature review on the topic of international market selection for small firms and an in-depth analysis of Sweden, one of the potential target countries, considering various distinctive dimensions. | pt_PT |
| dc.identifier.tid | 202998436 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/139189 | |
| dc.language.iso | eng | pt_PT |
| dc.relation | Nova School of Business and Economics | |
| dc.subject | Internationalization | pt_PT |
| dc.subject | Market selection | pt_PT |
| dc.subject | Strategic analysis | pt_PT |
| dc.title | Internationalization of PY: in-depth analysis of Sweden and LR on international market selection strategies for small firms | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| oaire.awardNumber | UID/ECO/00124/2013 | |
| oaire.awardTitle | Nova School of Business and Economics | |
| oaire.awardURI | info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FECO%2F00124%2F2013/PT | |
| oaire.fundingStream | 6817 - DCRRNI ID | |
| project.funder.identifier | http://doi.org/10.13039/501100001871 | |
| project.funder.name | Fundação para a Ciência e a Tecnologia | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| relation.isProjectOfPublication | 644a3f4f-817b-4d0d-aba6-f98cdca28bc7 | |
| relation.isProjectOfPublication.latestForDiscovery | 644a3f4f-817b-4d0d-aba6-f98cdca28bc7 | |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics | pt_PT |
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