Publicação
Content management manual for knowledge sharing platform
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Cunha, Rita Campos e | |
| dc.contributor.author | Pinto, Vanessa Isabel Carriço | |
| dc.date.accessioned | 2016-08-05T09:59:16Z | |
| dc.date.available | 2016-08-05T09:59:16Z | |
| dc.date.issued | 2016-06 | |
| dc.date.submitted | 2016-06 | |
| dc.description | Directed research internship | pt_PT |
| dc.description.abstract | This study is structured as a Directed Research Internship Work Project. The purpose is to develop an overview of a content management manual for a retailer’s (“The Company”) knowledge sharing platform. This platform is to be implemented in the retailer’s intranet and its main objectives are: inform, empower, accelerate, inspire and retain employees. We started by considering the themes that should be included in the platform, followed by user segmentation and a list of formats. Benchmarking with other companies allowed us to find the best approach for the platform structure and select governance and KPIs. Limitations and recommendations are also discussed. | pt_PT |
| dc.identifier.tid | 201530554 | |
| dc.identifier.uri | http://hdl.handle.net/10362/18641 | |
| dc.language.iso | eng | pt_PT |
| dc.subject | Knowledge sharing platform | pt_PT |
| dc.subject | Intranet | pt_PT |
| dc.subject | Retail | pt_PT |
| dc.subject | Platforms | pt_PT |
| dc.title | Content management manual for knowledge sharing platform | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics | pt_PT |