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Leveraging the Ourique Building opportunity for Cercicoa's new sustainable business model: scoping the external landscape through market demand analysis and best-practice benchmarking

datacite.subject.fosCiências Sociais::Economia e Gestão
dc.contributor.advisorPita, José Miguel
dc.contributor.authorSerra, Leonor Martins
dc.date.accessioned2026-04-23T15:03:55Z
dc.date.available2026-04-23T15:03:55Z
dc.date.issued2026-01-30
dc.date.submitted2026-02-28
dc.description.abstractCercicoa operates in a rural, low-density context where insufficient funding and service fragmentation threaten in long-term sustainable of disability support services. This thesis explores how the Ourique building can be leverage to redesign Cercicoa's business model, aiming to boost both financial stability and social impact. Through organisational diagnosis, market demand analysis, and benchmarking best practices, the project propose a hybrid model that integrates expanded care services with new mission-driven entrepreneurial activities. By centralising operations and diversifying revenue streams, the model reduces dependency on public funding while enhancing efficiency, inclusion and autonomy for people with disabilities.eng
dc.identifier.tid204238358
dc.identifier.urihttp://hdl.handle.net/10362/202510
dc.language.isoeng
dc.relationUID/ECO/00124/2013
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.subjectDisabilities services
dc.subjectSocial inclusion
dc.subjectFinancial sustainability
dc.subjectRevenue diversification
dc.subjectBusiness model expansion
dc.subjectintegrated care model
dc.subjectIPSS
dc.subjectRural development
dc.subjectEmployment inclusion
dc.subjectIPSSmarketing strategy
dc.subjectSocial impact consulting
dc.subjectNon-profit strategy
dc.subjectSustainable business models
dc.titleLeveraging the Ourique Building opportunity for Cercicoa's new sustainable business model: scoping the external landscape through market demand analysis and best-practice benchmarkingeng
dc.typemaster thesis
dspace.entity.typePublication
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Master’s degree in Management from the Nova School of Business and Economics

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