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Media mosaic: a comprehensive case study on the merger between At&T and time warner - shaping the media landscape: analyzing the industry effects of At&T´s acquisition of time warner

datacite.subject.fosCiências Sociais::Economia e Gestãopt_PT
dc.contributor.advisorDesai, Pranav
dc.contributor.authorZini, Nicholas
dc.date.accessioned2024-11-22T09:58:19Z
dc.date.available2024-11-22T09:58:19Z
dc.date.issued2024-01-15
dc.date.submitted2024-01-15
dc.description.abstractOn October 22, 2016, the intention of a corporate merger between AT&T and Time Warner was announced. This acquisition represents the first media conglomerate within the telecommunications industry, which has influenced its evolution over the years. "We're building a modern media company," were the words of AT&T’s CEO Randall Stephenson, but despite the initial optimism, the acquisition has been subject to controversy. The case study identifies what were the most significant aspects of this merger and which learnings could be drawn from them. Individual components are proposed as deepening, delving into specific researches as portfolio analysis, industry consequences, and risk management.pt_PT
dc.identifier.tid203603427pt_PT
dc.identifier.urihttp://hdl.handle.net/10362/175653
dc.language.isoengpt_PT
dc.relationUID/ECO/00124/2013pt_PT
dc.subjectSizept_PT
dc.subjectMedia conglomeratept_PT
dc.subjectControversypt_PT
dc.subjectVertical integrationpt_PT
dc.subjectOvervaluationpt_PT
dc.titleMedia mosaic: a comprehensive case study on the merger between At&T and time warner - shaping the media landscape: analyzing the industry effects of At&T´s acquisition of time warnerpt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Masters Degree in Finance from the NOVA – School of Business and Economicspt_PT

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