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Publicação
Video game success and consumer acceptance: a sentiment classification of gamer reviews
| Nome: | Descrição: | Tamanho: | Formato: | |
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| 1.17 MB | Adobe PDF |
Orientador(es)
Resumo(s)
Gaming is a multi‐billion industry made of the same principles that guide information systems. The
reception of a video game is influenced by the online community. Still video games have yet to hit
their real peak as far as design and technology come to and the reasons that lead to its success
remain unclear. The goal of this study is to uncover the causes that lead to the success of a video
game through the DeLone and McLean success model following a text mining approach using online
gamer reviews. Whereas earlier researches focus on surveys, this study uses a text mining approach
to analyze reviewers’ opinions combined with structural equation modelling (SEM) without the need
of conducting surveys and follows an information systems (IS) success model to understand the
success reasons of video games. Therefore, this study contributes by adopting a new methodology,
revealing a path of research that can be expanded to the validation of any theoretical model for
which there is online reviews available. The results reveal the greater effect of information, system
qualities over service quality regarding use. We found that information, system qualities and user
satisfaction play positively influential roles in video game success. Additionally, our study also
contributes to a wider understanding of the determinants of video game adoption. Especially that
user satisfaction has a greater impact as a success factor of a video game than usage.
Descrição
Dissertation presented as partial requirement for obtaining the Master’s degree in Information
Management, with a specialization in Information Systems and Technologies Management
Palavras-chave
Gaming Sentiment Analysis Gamer Reviews Structural Equation Modelling (SEM) Text Mining