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Business intelligence : aplicação prática na avicultura
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| 4.31 MB | Adobe PDF |
Orientador(es)
Resumo(s)
Numa sociedade do conhecimento e num mercado cada vez mais competitivo, onde os volumes de dados crescem exponencialmente e são cada vez mais complexos, é cada vez mais difícil o tratamento da informação.
Neste contexto, torna-se necessário recorrer a um conjunto de técnicas e ferramentas de suporte ao negócio, destacando-se o Business Intelligence, com um papel determinante na solução.
A Avibom é uma empresa inserida no ramo agroalimentar, sendo uma empresa de particular relevância no mercado nacional e líder no abate e comercialização de aves em Portugal. Com a aplicação das ferramentas de Business Intelligence, propõe-se desenvolver uma plataforma de informação, com uma visão unificada dos dados, cujo objetivo é construir um sistema de exploração analítica, consolidado no Data Warehouse da organização. Possibilitando o suporte à tomada de decisão de uma forma mais sólida, clara e eficiente.
As inúmeras vantagens daqui decorrentes, constituem a motivação para a elaboração deste relatório como parte integrante do Mestrado em Gestão de Informação, com a vertente de especialização em Gestão do Conhecimento e Business Intelligence.
In a knowledge society and in an increasingly competitive market, in which data volumes increase exponentially and are gradually more complex, it is increasingly challenging to generate evidence from data. In this context, it is key to take advantage of Business Intelligence and similar business support tools and techniques centered on problem solving. Avibom operates in the agri-food industry, is a company of particular relevance in the domestic market and leader in the slaughter and trade of poultry in Portugal. Making use of business intelligence tools, Avibom is investing in the development of an information platform with a unified view of data, whose goal is to build an analytical operating system, consolidated in the Data Warehouse of the organization. This will enable providing support to decision-making in a more solid, clear and efficient manner. The numerous advantages derived from this initiative constitute the motivation behind this report as part of the Master in Statistics and Information Management, with a specialization in Knowledge Management and Business Intelligence.
In a knowledge society and in an increasingly competitive market, in which data volumes increase exponentially and are gradually more complex, it is increasingly challenging to generate evidence from data. In this context, it is key to take advantage of Business Intelligence and similar business support tools and techniques centered on problem solving. Avibom operates in the agri-food industry, is a company of particular relevance in the domestic market and leader in the slaughter and trade of poultry in Portugal. Making use of business intelligence tools, Avibom is investing in the development of an information platform with a unified view of data, whose goal is to build an analytical operating system, consolidated in the Data Warehouse of the organization. This will enable providing support to decision-making in a more solid, clear and efficient manner. The numerous advantages derived from this initiative constitute the motivation behind this report as part of the Master in Statistics and Information Management, with a specialization in Knowledge Management and Business Intelligence.
Descrição
Project Work presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Knowledge Management and Business Intelligence
Palavras-chave
Business Intelligence Data Warehouse Modelação Dimensional Plataforma de BI da Microsoft Dimensional Model