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Comparative Analysis of Classical Models and Foundation Models for Retail Sales Forecasting

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Resumo(s)

This study evaluates and compares the performance of classical forecasting models and advanced machine learning approaches for retail sales forecasting. Specifically, the analysis focuses on the applicability of foundation models, namely TimeGPT-1 and Moirai, in addition to Seasonal Autoregressive Integrated Moving Average (SARIMA), Holt-Winters, and Prophet, across three distinct retail product categories, namely camcorders, media tablets, and toys. The models were applied to weekly sales data over two distinct forecasting windows: MarchApril 2024, representing stable demand, and November-December 2024, characterised by heightened volatility due to the influence of holiday and promotional activities. Forecast accuracy was assessed using Root Mean Squared Error (RMSE) and Mean Absolute Percentage Error (MAPE). The empirical results demonstrate that foundation models outperformed classical models in terms of absolute accuracy, particularly in contexts characterised by volatile demand conditions. TimeGPT-1 demonstrated a consistent capacity to generate reliable and consistent forecasts across categories. Moirai demonstrated notable efficacy in moderate volatility environments. Prophet produced stable baseline forecasts, but the addition of external regressors did not systematically improve performance. The classical models maintained their competitiveness in stable seasonal contexts. These findings underscore the limitations of classical forecasting models in dynamic retail environments and highlight the potential of foundation models to generalise across different products and timeframes.

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Dissertation presented as the partial requirement for obtaining a Master's degree in Statistics and Information Management, specialization in Information Analysis and Management

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Forecasting Foundation Models Methodological Comparison Model Performance Univariate Time Series Holiday and Promotion Impact

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