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Appointing ChatGPT as our right-hand man: An exploration of use outcomes through the lens of IT Identity

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Resumo(s)

ChatGPT use is on the rise, however research on its impact on users is still limited. This study explores how individuals develop ChatGPT identities, using the IT identity framework, and consequent outcomes derived from it. A survey was conducted with 312 valid respondents from ChatGPT users to determine the suitability of the IT identity framework in explaining identity development around this technology. Findings suggest that engaging with ChatGPT fosters IT identity development, with adequate opportunities and support acting as a significant moderator in shaping user behavior. Individual performance and social well-being were found to be influenced by user behaviors upon ChatGPT identity creation. By integrating the IT identity framework with a component of outcomes, this research offers valuable insights and significant contributions towards research on AI assistants and identity, contributing to the growing body of literature on these technologies.

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Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Information Systems Management

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IT identity ChatGPT AI Assistants Information Technology Outcomes SDG 8 - Decent work and economic growth

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