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Recinto desportivo 2.0: referencial para a utilização de tecnologias IOT na melhoria da experiência dos espectadores em eventos desportivos
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Orientador(es)
Resumo(s)
Esta dissertação apresenta um referencial de utilização de tecnologias Internet Of Things
(IoT) com o propósito de melhorar a qualidade da experiência dos espectadores em eventos
desportivos.
Cada vez existe um maior distanciamento dos adeptos dos clubes desportivos em relação
aos seus recintos devido à existência de meios multimédia alternativos que são mais económicos,
com melhor qualidade e comodidade. Como tal, os recintos desportivos devem inovar
e melhorar a experiência dos espectadores de forma a serem mais competitivos através do
uso da tecnologia.
O referencial proposto tem como base uma classificação em cinco níveis que permite
melhorar a experiência do espectador. Este modelo permite avaliar um recinto com base nas
implementações tecnológicas IoT existentes. Além disso, cada nível contém um conjunto de
benefícios para a experiência do espectador e um conjunto de recomendações de tecnologias
IoT a serem implementadas de forma a ser denominado como um Recinto Desportivo 2.0.
Este referencial foi alvo de um questionário realizado a 205 espectadores de eventos
desportivos de forma a entender que tipo de experiências num recinto são mais importantes
para estes e, de forma a avaliar o mesmo, foi efetuado um conjunto de entrevistas a dois
grupos de indivíduos no qual se incluem espectadores de eventos desportivos e agentes
desportivos no qual se pode concluir a importância e aplicabilidade do referencial para a
melhoria da experiência dos espectadores num recinto.
This dissertation presents a framework for the use of Internet of Things technologies in order to improve supporters’ experience in sports events. Currently, there is a bigger distance between sports fans and their club’s stadium due to the existence of alternative ways to watch a game, for example, television broadcasts or streaming, that are more economic and with better comfort. The sport’s stadiums must innovate and improve the sports fans’ experience in order to be more competitive through the use of technology. The proposed framework is based on a five level classification that allows the improvement of the sports fans’ experience. This model allows the evaluation of a certain sports stadium based on existing IoT implementations. In addition, each level contains a set of benefits to the sports fan’s experience and a set of technological recommendations to be implemented in order to a certain venue level up and be called as Stadium 2.0. A questionnaire was done to 205 sports fans in order to assess which experiences are more important in a sports event. In order to evaluate the proposed framework, a set of interviews was carried out with two groups: spectators of sports events and sports events management staff (sports club, national federations), so as to ascertain the importance and applicability of this reference in real context and also to improve the spectators’ experience.
This dissertation presents a framework for the use of Internet of Things technologies in order to improve supporters’ experience in sports events. Currently, there is a bigger distance between sports fans and their club’s stadium due to the existence of alternative ways to watch a game, for example, television broadcasts or streaming, that are more economic and with better comfort. The sport’s stadiums must innovate and improve the sports fans’ experience in order to be more competitive through the use of technology. The proposed framework is based on a five level classification that allows the improvement of the sports fans’ experience. This model allows the evaluation of a certain sports stadium based on existing IoT implementations. In addition, each level contains a set of benefits to the sports fan’s experience and a set of technological recommendations to be implemented in order to a certain venue level up and be called as Stadium 2.0. A questionnaire was done to 205 sports fans in order to assess which experiences are more important in a sports event. In order to evaluate the proposed framework, a set of interviews was carried out with two groups: spectators of sports events and sports events management staff (sports club, national federations), so as to ascertain the importance and applicability of this reference in real context and also to improve the spectators’ experience.
Descrição
Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Information Systems and Technologies Management
Palavras-chave
Internet of Things Tecnologias de Informação Sistemas de Informação Desporto Eventos Desportivos Estádios inteligentes Information Technology Information Systems Sports Sports Events