Estatísticas para Consulting project for the marketing oil department of Galp energia: boosting customer loyalty by increasing value perception and incentivizing purchase frequency analysing the current situation of a B2B fuel loyalty program and benchmarking the best practices of international oil companies
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| Consulting project for the marketing oil department of Galp energia: boosting customer loyalty by increasing value perception and incentivizing purchase frequency analysing the current situation of a B2B fuel loyalty program and benchmarking the best practices of international oil companies | 98 |
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| 9635_Joao_Almeida_Luis_Galp_Consulting_lab_Joao_Luis_124450_205436444(1).pdf | 88 |
| Fawole_2011.pdf | 1 |
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