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Publicação
New Network Goods
Autores
Orientador(es)
Resumo(s)
New horizontally-differentiated goods involving product-specific network effects are quite prevalent. Consumers’ market-wide preference for each of these goods typically is initially unknown. Later, as sales data begin to accumulate, agents learn market-wide preferences, which thus become common knowledge. We study such a market, pinpointing the factors which determine whether the market-wide preferred firm reinforces its lead as time elapses, penetration and under-cost pricing prevail, and first- or last-mover effects in market-wide preferences occur.
Descrição
Palavras-chave
Network effects Horizontal differentiation
Contexto Educativo
Citação
Leão, João and Santos, Vasco, New Network Goods (October, 2003). FEUNL Working Paper Series No. 439