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Reducing Social media addiction via the Joy of Missing Out (JOMO) [abstract]

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Resumo(s)

Social media addiction is a growing concern issue that often harms individuals’ productivity and well-being. This study introduces the Joy of Missing Out (JOMO) as a novel psychological mechanism to mitigate the adverse effects of excessive social media use. Drawing on Self-Determination Theory, we propose that JOMO, in contrast to the Fear of Missing Out (FOMO), enhances well-being through two sequential mechanisms: self-enhancement and state authenticity. We find that JOMO fosters self-enhancement by encouraging engagement in meaningful activities that reinforce self-image, which subsequently enhances state authenticity by aligning actions with intrinsic values. Our findings contribute to the literature on social media addiction, self-enhancement, and authenticity, and offer theoretical and practical implications for promoting digital well-being and reducing overdependence of social media.

Descrição

Shuqair, S., Pinto, D. C., & Wagner, R. L. (2025). Reducing Social media addiction via the Joy of Missing Out (JOMO) [abstract]. In Proceedings of the European Marketing Academy Article 125807 European Marketing Academy (EMAC). https://proceedings.emac-online.org/pdfs/A2025-125807.pdf

Palavras-chave

Social Media Addiction Joy of Missing Out Well-Being SDG 8 - Decent Work and Economic Growth

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European Marketing Academy (EMAC)

Licença CC