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To board or not to board?

dc.contributor.authorPinho, Luís Filipe
dc.contributor.authorNaranjo-Zolotov, Mijail
dc.contributor.authorPinto, Diego Costa
dc.contributor.institutionNOVA Information Management School (NOVA IMS)
dc.contributor.institutionInformation Management Research Center (MagIC) - NOVA Information Management School
dc.contributor.pblRoutledge Journals, Taylor & Francis Ltd
dc.date.accessioned2021-11-24T23:39:04Z
dc.date.available2024-12-31T01:31:25Z
dc.date.embargoedUntil2022-05-24
dc.date.issued2022-12-02
dc.descriptionPinho, L. F., Naranjo-Zolotov, M., & Pinto, D. C. (2022). To board or not to board? Understanding the drivers of intention to fly during the COVID-19 crisis. Current Issues in Tourism, 25(23), 3871-3887. https://doi.org/10.1080/13683500.2021.2005552 ---%ABS2%
dc.description.abstractThis study sheds light on consumer demand for air travel in the pandemic context by proposing and evaluating a model that combines the personal and third-party beliefs on travel intentions (Theory of Planned Behaviour), as well as the perceived level of threat and familiarity (Protection Motivation Theory). The model is evaluated with a sample of 381 respondents from Portugal, into two groups: travellers vs. non-travellers. Our results provide evidence that for both groups, self-efficacy and social influence are positively associated with the intention to fly. On the other hand, for non-travellers, attitudinal preferences are negatively driven by response cost and level of fear. For the COVID travellers, familiarity positively affects their attitude toward flying. This study contributes to a shift in the paradigm of tourism and can be used by airline companies and tourism operators, deepening the understanding of customer motivation for air travelling during the pandemic.en
dc.description.versionauthorsversion
dc.description.versionpublished
dc.format.extent17
dc.format.extent590042
dc.identifier.doi10.1080/13683500.2021.2005552
dc.identifier.issn1368-3500
dc.identifier.otherPURE: 35023494
dc.identifier.otherPURE UUID: 8bfca6ac-f2f2-4402-bf1c-7bdc0618ad7c
dc.identifier.othercrossref: 10.1080/13683500.2021.2005552
dc.identifier.otherScopus: 85119843494
dc.identifier.otherWOS: 000722053200001
dc.identifier.otherORCID: /0000-0001-5153-3315/work/152253768
dc.identifier.otherORCID: /0000-0003-4418-9450/work/152551784
dc.identifier.urihttp://hdl.handle.net/10362/128224
dc.identifier.urlhttps://www.scopus.com/pages/publications/85119843494
dc.identifier.urlhttps://www.webofscience.com/wos/woscc/full-record/WOS:000722053200001
dc.identifier.urlhttps://www.tandfonline.com/doi/full/10.1080/13683500.2021.2005552
dc.language.isoeng
dc.peerreviewedyes
dc.subjectAir travel
dc.subjectProtection motivation theory
dc.subjectTheory of planned behaviour
dc.subjectTourism
dc.subjectMulti-group analysis‌
dc.subjectGeography, Planning and Development
dc.subjectTourism, Leisure and Hospitality Management
dc.subjectSDG 3 - Good Health and Well-being
dc.titleTo board or not to board?en
dc.title.subtitleUnderstanding the drivers of intention to fly during the COVID-19 crisisen
dc.typejournal article
degois.publication.firstPage3871
degois.publication.issue23
degois.publication.lastPage3887
degois.publication.titleCurrent Issues in Tourism
degois.publication.volume25
dspace.entity.typePublication
rcaap.rightsopenAccess

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