Charting global pathways: a comprehensive analysis for identifying apps for good optimal international market

Abstract

This chapter presents a meticulous analysis for CDI's global expansion of Apps For Good (AFG), advocating internationalization as crucial for non-profits to scale impact and diversify funding. Employing a nuanced country ranking system, incorporating economic, educational, and technological assessments, the study identifies Spain as the prime market for AFG's scalable educational platform. This selection is backed by weighted criteria and standardized data. The findings chart a strategic course for CDI’s sustainable international growth, promising enhanced global social influence through educational outreach in the digital real.