Please use this identifier to cite or link to this item: http://hdl.handle.net/10362/172064
Title: A consulting lab on abc´s strategy to leverage the experienced workforce: validating hypotheses and generating relevant and sustainable initiatives for Abc
Author: Ferreira, Martim Lima Cascada dos Santos
Advisor: Casquinho, Constança
Keywords: Strategy consulting
Strategy
Insurance sector
Ageing
Future of work
Benefits
Learning & development
Defense Date: 24-Jan-2023
Abstract: This project concerns the design of initiatives to leverage mature workers. This Work Project aims to support ABC in developing strategies to enhance the experienced workforce, focusing on Generation X, to maintain their knowledge updated regarding valuable skills for the future and motivated in their work. An external and internal analysis including best practices, and concept testing, are the main steps taken in the methodology. The results are divided into the leading suggestions of the best benefits to explore, the primary training partnerships to build, and recommended further research to better implement the final recommendations.
URI: http://hdl.handle.net/10362/172064
Designation: A Work Project presented as part of the requirements for the Award of a Master’s degree in Management from the Nova School of Business and Economics
Appears in Collections:NSBE: Nova SBE - MA Dissertations

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