Leveraging technology to navigate the great resignation in the hotel sector: empowering talent retention via training

Abstract

Talent-related challenges have long persisted within the hotel industry, yet research into technology's influence on talent attraction and retention remains scarce. Given the phenomenon of the Great Resignation, exacerbated by COVID-19, this study seeks to provide insights into utilizing technology to navigate talent shortages, focusing on the highly impacted hotel sector. Qualitative and quantitative methods were chosen to investigate the impact of technology on this challenge. This particular research emphasizes the potential of training programs and technology in talent retention. Results show that technology and its strategic implementation present great potential in addressing the attraction and retention of hotel employees.