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A representação da figura feminina no jornalismo desportivo. O caso dos segmentos informativos da Sport.Tv+
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Ao longo dos últimos anos, temos assistido a uma gradual inserção da figura feminina nos domínios quer do jornalismo, quer do desporto. Como tal, e para uma melhor compreensão do processo, é necessário recuar, em primeiro plano, à história do próprio jornalismo desportivo, considerando os desenvolvimentos que sofreu nos últimos anos, e os desafios que se lhe colocam atualmente. Paralelamente, a entrada da figura feminina no panorama do jornalismo, em geral, e no do jornalismo desportivo, em particular, torna-se igualmente importante. Assim, é fundamental perceber de que forma ocorreu o processo de inserção da mulher na área, não esquecendo as barreiras e os desafios de género que a mesma teve de desafiar. Analisados todos estes elementos, estamos em condições de estudar de que forma o jornalismo desportivo olha para a mulher enquanto desportista. Ou seja, de que forma é efetuada a representação da mesma, e a que mecanismos este tipo de jornalismo recorre para o fazer. O presente estudo pretendeu analisar a representação da figura feminina enquanto desportista no jornalismo desportivo televisivo, através de um estudo de caso dos segmentos informativos da SPORT.TV+. O mesmo foi conduzido ao longo de um período de análise estabelecido, e com recurso aos alinhamentos dos referidos segmentos de informação. Os resultados são reveladores: a figura feminina encontra-se sub-representada no órgão de comunicação social analisando, sendo atribuída pouca expressão aos conteúdos que lhe dizem respeito.
Over the past few years, we have watched a gradual insertion of the female figure in the fields of journalism and sport. As such, and for a better understanding of the process, it is necessary to go back, in the first place, to the history of sports journalism itself, considering the developments it has undergone in recent years, and the challenges it faces today. In parallel, the entry of the female figure in the universe of journalism, in general, and in sports journalism, in particular, becomes equally important. Thus, it is essential to understand how the process of insertion of women in the area occurred, not forgetting the barriers and gender challenges that they had to challenge. Having analysed all these elements, we are in a position to study how sports journalism looks at women as sportsmen. In other words, how is the representation of the same made, and which mechanisms this type of journalism uses to do so. The present study intended to analyse the representation of the female figure as a sportsman in television sports journalism, through a case study of the informative segments of SPORT.TV+. The same was conducted throughout an established period of analysis, and with recourse to the alignments of the mentioned information segments. The results are revealing: the female figure is under-represented in the analysed media, and little expression is given to the contents that concern her.
Over the past few years, we have watched a gradual insertion of the female figure in the fields of journalism and sport. As such, and for a better understanding of the process, it is necessary to go back, in the first place, to the history of sports journalism itself, considering the developments it has undergone in recent years, and the challenges it faces today. In parallel, the entry of the female figure in the universe of journalism, in general, and in sports journalism, in particular, becomes equally important. Thus, it is essential to understand how the process of insertion of women in the area occurred, not forgetting the barriers and gender challenges that they had to challenge. Having analysed all these elements, we are in a position to study how sports journalism looks at women as sportsmen. In other words, how is the representation of the same made, and which mechanisms this type of journalism uses to do so. The present study intended to analyse the representation of the female figure as a sportsman in television sports journalism, through a case study of the informative segments of SPORT.TV+. The same was conducted throughout an established period of analysis, and with recourse to the alignments of the mentioned information segments. The results are revealing: the female figure is under-represented in the analysed media, and little expression is given to the contents that concern her.
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Jornalismo desportivo Mulher Estudos de género Sports journalism Women Gender studies