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  5. NSBE: Nova SBE - MA Dissertations
Utilize este identificador para referenciar este registo: http://hdl.handle.net/10362/145430
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Campo DCValorIdioma
dc.contributor.advisorBrinca, Pedro-
dc.contributor.authorRodrigues, João Carlos de Oliveira-
dc.date.accessioned2022-11-11T15:22:01Z-
dc.date.available2022-11-11T15:22:01Z-
dc.date.issued2022-01-20-
dc.date.submitted2021-12-17-
dc.identifier.urihttp://hdl.handle.net/10362/145430-
dc.description.abstractAnalysis of main pillars in the 10-year strategic plan for Portuguese football in partnership with FPF and Deloitte. Fan engagement and how to improve their experience. Women’s football current development and how to incentivize the youth to practice. How to increase the numbers of participants, as most athletes drop the sport during university years. Which broadcasting rights model, decentralized and centralized, should be implemented in Portugal. However ,the choice remains arguable. International exposure and developing countries as an opportunity to increase viewership. This paper presents a comprehensive assessment of the strategy being created by FPF and Deloitte and makes recommendations.pt_PT
dc.language.isoengpt_PT
dc.relationinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FECO%2F00124%2F2013/PTpt_PT
dc.rightsopenAccesspt_PT
dc.subjectStrategypt_PT
dc.subjectStrategic analysispt_PT
dc.subjectFootballpt_PT
dc.subjectSport managementpt_PT
dc.subjectData analyticspt_PT
dc.subjectMedia broadcasting rightspt_PT
dc.subjectEmerging marketspt_PT
dc.subjectFan engagementpt_PT
dc.subjectBenchmarkpt_PT
dc.title10-year portuguese football strategic plan: sustainable growthpt_PT
dc.typemasterThesispt_PT
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economicspt_PT
dc.identifier.tid203083237pt_PT
dc.subject.fosDomínio/Área Científica::Ciências Sociais::Economia e Gestãopt_PT
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