Logoplaste: implementation of flexible packaging technology and internationalization to Nigeria

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Campo DC	Valor	Idioma
dc.contributor.advisor	Dahab, Sónia	-
dc.contributor.author	Miguel, Catarina Cordeiro Rodrigues	-
dc.date.accessioned	2014-04-10T15:55:16Z	-
dc.date.available	2017-04-10T00:30:16Z	-
dc.date.issued	2014-01	-
dc.identifier.uri	http://hdl.handle.net/10362/11909	-
dc.description	A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics	por
dc.description.abstract	This report presents the internationalization process of Logoplaste to Nigeria. To enter into this market, the company would have to adopt the flexible packaging technology, as the low income of the population limits the success of rigid containers. The aim of this report is to understand what resources can be transferred from the rigid packaging business to flexible packaging, to provide a careful analysis of the Nigerian market and to suggest an implementation plan.	por
dc.language.iso	eng	por
dc.publisher	NSBE - UNL	por
dc.rights	embargoedAccess	por
dc.subject	Logoplaste	por
dc.subject	Flexible packaging	por
dc.subject	Internationalization	por
dc.subject	Nigeria	por
dc.title	Logoplaste: implementation of flexible packaging technology and internationalization to Nigeria	por
dc.type	masterThesis	por
my.embargo.terms	YEARS_WITHHELD:3	-
dc.peerreviewed	no	por
dc.identifier.tid	201474727	-
dc.identifier.tid	201474727	-
Aparece nas colecções:	NSBE: Nova SBE - MA Dissertations

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