Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10362/11824Registo completo
| Campo DC | Valor | Idioma |
|---|---|---|
| dc.contributor.advisor | Dahab, Sónia | - |
| dc.contributor.author | Almeida, João Francisco Coelho Mateus Martins de | - |
| dc.date.accessioned | 2014-03-25T11:56:50Z | - |
| dc.date.available | 2017-03-25T01:30:14Z | - |
| dc.date.issued | 2014-01 | - |
| dc.identifier.uri | http://hdl.handle.net/10362/11824 | - |
| dc.description | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics | por |
| dc.description.abstract | This thesis project aims to be a successful instrument for Logoplaste’s management team if they received a proposal to invest in the Turkish market. In the project I studied not only Logoplaste’s value chain but also its competitive advantages and how the company can handle them in order to be successful in this market. Moreover, it contains a careful analysis of the Turkish market that helps to understand how the market accepts Foreign Direct Investment and also to understand if there are attractive business opportunities for Logoplaste. | por |
| dc.language.iso | eng | por |
| dc.publisher | NSBE - UNL | por |
| dc.rights | embargoedAccess | por |
| dc.subject | Logoplaste | por |
| dc.subject | Rigid plastic market | por |
| dc.subject | Hole-in-the-Wall model | por |
| dc.subject | Turkey | por |
| dc.title | Internationalization project - Logoplaste in the Turkish market | por |
| dc.type | masterThesis | por |
| my.embargo.terms | YEARS_WITHHELD:3 | - |
| dc.peerreviewed | no | por |
| dc.identifier.tid | 201531356 | - |
| Aparece nas colecções: | NSBE: Nova SBE - MA Dissertations | |
Ficheiros deste registo:
| Ficheiro | Descrição | Tamanho | Formato | |
|---|---|---|---|---|
| Almeida.J_2014.pdf | 1,24 MB | Adobe PDF | Ver/Abrir Acesso Restrito. Solicitar cópia ao autor! |
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