| Nome: | Descrição: | Tamanho: | Formato: | |
|---|---|---|---|---|
| 1.13 MB | Adobe PDF |
Autores
Orientador(es)
Resumo(s)
This report examines business models in the Leather Industry while putting an in-depth focus on the integrated, raw to finished leather, business model. To correctly frame the industry there’s an industry overview that explains the common misconceptions made by the consumer. Major interviews were conducted with industry experts as to gain insights to evaluate the business model strategic advantages as well as vulnerabilities and discuss them according to a logic proposed by the Business Model Canvas. At last, there are recommendations on how to improve leather quality in slaughterhouses and how to change the consumer mind and introduce them to the truth: Leather is a Recycled and Sustainable product.
Descrição
Palavras-chave
Tannery Leather Sustainability Traceability Business model Innovation Optimization Byproduct Tanning Strategy Evolution Variation Wastewater Chrome Strategic partnerships Recycling Integrated Positioning Customer Business model canvas Value positioning Residues
