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Evaluating customer needs and the role of innovation management software in digital transformation consulting
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| 3.75 MB | Adobe PDF |
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Resumo(s)
This thesis explores the role of Innovation Management Software in enhacing digital
transformation consulting, focusing on the fuzzy front end of innovatoin. By examining the
challenges faces by organizations like Eviden, Siedle and Symrise, the study identifies key
factors influencing innovation management practices. Through expert interviews and case
studies, the research evaluates the potential of IMS to streamline idea management, foster
collaboration, and align innovation afforts with strategic goals. The findings aim to provide
actionable recommendation for Eviden strengthening client innovation processes, ensuring
Eviden remains a leader in the digital transformation landscape.
Descrição
Palavras-chave
Innovation management Digital product innovation Idea management Frontend innovation Digital transformation consulting