Logo do repositório
 
Publicação

Exploring the attitudes and behaviors of the Portuguese towards intellectual property rights infrigement and copies

2021-01-18Dissertação de mestrado Acesso aberto
Ver registo simples
datacite.subject.fosCiências Sociais::Economia e Gestãopt_PT
dc.contributor.advisorLarraufie, Anne-Flore
dc.contributor.authorDias, Joana Do Carmo De Almeida
dc.date.accessioned2021-08-31T14:58:51Z
dc.date.available2021-08-31T14:58:51Z
dc.date.issued2021-01-18
dc.date.submitted2021-01-04
dc.description.abstractExploring the Attitudes and the Perception of the Portuguese toward Property Right Infringement and Copies This study develops work on the Portuguese purchasing habits regarding Intellectual Property Infringement products and copies. Ahybrid research approach was used: both qualitative and quantitative insights were gathered. The main conclusions reached were that while counterfeits and pirated items are treated equally, they are different from copies in the consumer’s mind. This barrier lies in the legality of the matter. Being a seller of these articles is deemed more incorrect than being its purchaser. Two behaviors stand out: people who do not feel ashamed by practicing unlawful practices and showing, and decreased propensity to purchase if the intention is gifting others.pt_PT
dc.identifier.tid202739465pt_PT
dc.identifier.urihttp://hdl.handle.net/10362/123475
dc.language.isoengpt_PT
dc.relationNova School of Business and Economics
dc.subjectCounterfeitpt_PT
dc.subjectPiracypt_PT
dc.subjectConsumer behaviourpt_PT
dc.subjectPortugalpt_PT
dc.subjectLuxurypt_PT
dc.subjectFashionpt_PT
dc.titleExploring the attitudes and behaviors of the Portuguese towards intellectual property rights infrigement and copiespt_PT
dc.typemaster thesis
dspace.entity.typePublication
oaire.awardNumberUID/ECO/00124/2013
oaire.awardTitleNova School of Business and Economics
oaire.awardURIinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FECO%2F00124%2F2013/PT
oaire.fundingStream6817 - DCRRNI ID
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.nameFundação para a Ciência e a Tecnologia
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
relation.isProjectOfPublication644a3f4f-817b-4d0d-aba6-f98cdca28bc7
relation.isProjectOfPublication.latestForDiscovery644a3f4f-817b-4d0d-aba6-f98cdca28bc7
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Masters Double Degree in Management and International Business from the NOVA – School of Business and Economics and Maastricht University Faculty of Economics and Business Administrationpt_PT

Ficheiros

Principais
A mostrar 1 - 1 de 1
Miniatura
Nome:
2020-21_fall_40524_joana-dias.pdf
Tamanho:
576.5 KB
Formato:
Adobe Portable Document Format
Ver/Abrir

Coleções

NSBE - MA Dissertations