Publicação
Swimming in a lake of sharks: EDP’s electric mobility offer for the B2B segment pricing strategy
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Velosa, Jorge | |
| dc.contributor.author | Gonçalves, Carolina Maria da Cunha Graça | |
| dc.date.accessioned | 2018-06-07T16:29:45Z | |
| dc.date.available | 2023-01-20T01:31:11Z | |
| dc.date.issued | 2018-01-20 | |
| dc.identifier.tid | 201864401 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/38772 | |
| dc.language.iso | eng | pt_PT |
| dc.subject | Management | pt_PT |
| dc.subject | Marketing | pt_PT |
| dc.subject | Marketing business plan | pt_PT |
| dc.subject | B2B segment | pt_PT |
| dc.subject | Electric mobility | pt_PT |
| dc.subject | EDP comercial | pt_PT |
| dc.subject | EDP | pt_PT |
| dc.title | Swimming in a lake of sharks: EDP’s electric mobility offer for the B2B segment pricing strategy | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics | pt_PT |