Publicação
Optimizing decision-making in management consulting: leveraging synergies between Artificial Intelligence and consultant expertise
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Decreton, Benoit | |
| dc.contributor.author | Tkalcic, Taylon | |
| dc.date.accessioned | 2025-08-06T08:40:04Z | |
| dc.date.available | 2025-08-06T08:40:04Z | |
| dc.date.issued | 2025-01-14 | |
| dc.date.submitted | 2024-12-17 | |
| dc.description.abstract | This study explores how synergies between artificial intelligence and human expertise can optimize decision-making in management consulting. Drawing on qualitative interviews with 14 consultants and observations from AI training workshops, the research identifies challenges such as unclear use cases, trust dynamics, and data security concerns. Findings reveal AI’s role in enhancing routine tasks, data analysis, and strategic insights while human judgment ensures contextual relevance. A structured Human-AI framework is proposed, integrating AI's computational strengths with consultants' expertise to improve decision efficiency and quality. Recommendations focus on training, organizational culture, and feedback mechanisms to foster successful AI adoption. | pt_PT |
| dc.identifier.tid | 203962010 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/186104 | |
| dc.language.iso | eng | pt_PT |
| dc.relation | UID/ECO/00124/2013 | pt_PT |
| dc.subject | Artificial Intelligence | pt_PT |
| dc.subject | Management consulting | pt_PT |
| dc.subject | Decision-making optimization | pt_PT |
| dc.subject | Human-AI collaboration | pt_PT |
| dc.subject | Consultant expertise | pt_PT |
| dc.subject | AI integration | pt_PT |
| dc.title | Optimizing decision-making in management consulting: leveraging synergies between Artificial Intelligence and consultant expertise | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Master’s degree in International Management from the Nova School of Business and Economics | pt_PT |
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