Queiró, FranciscoVierling, Philipp Karl2024-10-102024-10-102023-10-042023-10-04http://hdl.handle.net/10362/173296This thesis offers an in-depth analysis of a three-week ‘Business in Practice’ simulation undertaken by a team of seven students at Nova SBE Campus. Presented from the vantage point of the Head of Finance, the thesis delves into personal reflections and pivotal insights across Strategy, Finance, and Innovation domains. Centered around the fictional automotive company Quattro Motors, it explores the challenges, decisions, and outcomes faced during this immersive experience, shedding light on the dynamic landscape of business management in the automotive industry.engBusiness simulationTeam dynamicsFirm analysisAutomotiveStrategic managementCompetitive advantageBusiness-level strategyInternal analysisCapital structureGreen bondsFinancial modelingInnovationCorporate social responsibilitySustainabilityDriving sustainable success: insights from the business in practice simulationmaster thesis203516931