How to bring substantial growth to the juices and nectars category in Portugal with the relaunch of the Compal brand: communications plan for Compal Summo do dia

Velosa, JorgeLourenço, CarolinaMachado, Filipa De Jesus2020-11-112025-01-062020-01-242020-01-06http://hdl.handle.net/10362/106921engMarketingHow to bring substantial growth to the juices and nectars category in Portugal with the relaunch of the Compal brand: communications plan for Compal Summo do diamaster thesis202495531