Major, EuclidesGuerreiro, SérgioSilva, RuiFarkas, Romeo Daniel Simonca2024-01-192024-01-192023-01-182022-12-16http://hdl.handle.net/10362/162525This business plan for an online vehicle marketplace with twist was carried out within the scope of our master thesis project, for the final master’s degree in Management, with the guidance of Professor Euclides Major. The development of this business plan aimed to transmit all our study towards the plan to build a successful company and use our learnings to continue scaling it after submission. I had the opportunity to explore all areas within a business as a team and gained valuable insights into the Portuguese car market and how it worksengClv- customer lifetime valueCac- customer acquisition costNet burnProfitRevenueCostsCashflowCustomersFunding.master thesis203314140