André, RosárioMadeira, Carolina Antunes Da Cunha Pires2021-08-172021-08-172021-01-112020-01-04http://hdl.handle.net/10362/122605This report consists in an analysis to Visa inc and the Global Payments industry. Through an assessment of the sector recent performance and the several risk factors associated with its operational activity, it was possible to evaluate the impact of the COVID-19 outbreak on this fast-changing industry. Beyond the new trends redefining the market, 2020 shows that what really matters is the speed at which these changes are occurring and firms’ ability to transform and adapt. Although the current health crisis and its harsh worldwide consequences, the sector is a non loser and Visa does not let go its position as a dominant playerengVisaGlobal paymentsFinancial servicesCovid-19Visa inc´s equity research - a dominant player in a fast-changing industrymaster thesis202741532